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Super Mario 3D Land and Zelda: Skyward Sword driving Nintendo hardware sales

Mario and Zelda boost hardware sales and break records in U.S.

Nintendo has revealed some early U.S. sales data for Super Mario 3D Land and The Legend of Zelda: Skyward Sword, and it appears that once again The Big N is on the verge of a very successful Holiday shopping season.

Since launching on November 11th Super Mario 3D Land has sold over 500,000 units in the U.S., making it the fastest selling handheld Mario game in Nintendo’s history. This in turn pulled up 3DS sales by 49% during the title’s debut week and a whopping 325% for the week ending on Black Friday (November 25th).

Nintendo of America president Reggie Fils-Aime noted “What this has been able to do is drive our Nintendo 3DS business in only eight months to surpass the full first year volume of the original DS (2.37 million units) and we still have the bulk of the holiday to go and we still have the launch of Mario Kart 7 (December 4th) to continue driving our full-year sales on Nintendo 3DS.”

On the Wii side of things, The Legend of Zelda: Skyward Sword has become the fastest-selling Zelda title in the company’s history, with 535,000 copies sold in the U.S. since it’s launch on November 20th. This helped the Wii hit its biggest Black Friday ever by selling over 500,000 units on the busy shopping day.

Reggie added that they are confident that their Black Friday success will carry over to the rest of the Holiday season, adding “We know that Black Friday and that entire week is a key selling week and it is important for products like ours to have a jump in momentum and we were fortunate to see that. For us, it really was driven by unique and powerful software and what gives us confidence is that we still have more software to launch in the balance of this holiday period.”

Source: USAToday

About Justin

A gamer since the Intellivision days in the early 80′s, who started writing about and covering the video game industry in 2008. In his spare time he is also a bit of a gun-nut and Star Wars nerd.

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